Sponsorship Opportunities at WBUR

Your support means a lot to us. Our sponsors and underwriters are vital to our public service mission of bringing quality news and informational programming to an ever-expanding community of listeners.

Become a Sponsor

Sponsorship on WBUR has the impact of traditional marketing on the radio, in podcasts, and on our website with the benefit of supporting a well-respected Boston non-profit media institution. It’s an effective way to build business, brand your company, announce events, recruit staff, promote a chosen philanthropy, and much more — all while helping to pay for the news.

WBUR sponsors gain:

  • Direct access to a highly-educated audience with a powerful, personal commitment to WBUR
  • Brand preference among consumers, professionals, and business leaders likely to be interested in your products and services
  • Credibility by associating with intelligent, in-depth journalism from National Public Radio (NPR), the BBC and the WBUR news staff
  • Appreciation from your colleagues, customers and peers, who will recognize your commitment to the community

The WBUR sponsorship team can help you design a schedule of announcements that meets your financial, marketing, and philanthropic goals. Your company’s plan can range from exclusive sponsorship of a particular program to a schedule that spans all segments of the day and all digital devices. You may also become a partner in one of our special events as well as in our fall and winter fundraisers.

For more information on sponsorship opportunities, email [email protected] .


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